SEO report of mccallums.co.nz

Workwear Rental, Linen & Towels Invercargill - McCallums - McCallums

www.mccallums.co.nz/

Welcome to the McCallum Group. We're a one-stop-shop for dry cleaning services; including uniforms, workwear, towels & linen rental services.

   

 Tasks

  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : www.mccallums.co.nz/

Character length : 20

Title
Workwear Rental, Linen & Towels Invercargill - McCallums - McCallums
Description
Welcome to the McCallum Group. We're a one-stop-shop for dry cleaning services; including uniforms, workwear, towels & linen rental services.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Workwear Rental, Linen & Towels Invercargill - McCallums - McCallums

Character length : 68

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
122200
Heading structure in the source code
  • <H1> Welcome to McCallums.
  • <H2> McCallums provide:
  • <H2> Apparelmaster provide:
  • <H3> Update My Products
  • <H3> What Our clients say
  • <H4> Bryan Townley. Executive Manager Ascot Park Hotel
  • <H4> Alistair Ball. Logistics Manager Quality Foods Southland
Word cloud
  • rental9
  • drycleaning9
  • supply6
  • linen6
  • mccallums5
  • uniforms4
  • washroom4
  • workwear4
  • work4
  • towels4
  • supplies4
  • commercial4
  • mats3
  • laundering3
  • aid3
  • curtains3
  • repairs3
  • embroidery3
  • dresses3
  • wedding3
  • kits3
  • lockers3
  • first3
  • all3
  • client3
  • provide3
  • good3
  • new3
  • apparelmaster3
  • clean3
  • repair3
  • case2
  • studies2
  • callums2
  • full2
  • professional2
  • manager2
  • quality2
  • garment2
  • workplace2
  • professionally2
  • group2
  • cleaning2
  • services2
  • awards/achievements2
  • kiwis2
  • tools2
  • overalls2
  • safe2
  • protective2
  • know-how2
  • sense2
  • looking2
  • southern2
  • can-do2
  • common2
  • clothing2
  • workshirt/trousers2
  • costs2
  • keeping2
Keyword matrix
wordtitledescriptionsheading
rental
drycleaning
supply
linen
mccallums
uniforms
Two Word cloud
  • work rental2
  • supplies first2
  • wedding dresses2
  • repairs embroidery2
  • client tools2
  • protective clothing2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 41 images on this web page.

Alternate attributes for the following 39 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
8.20
Flesch Reading Ease
44.20
Coleman Liau Index
12.00
Automated Readability Index (ARI)
8.30
Dale–Chall Readability
7.00
SMOG Index
9.00
Spache Readibility
5.00
Number of letters
2396
Number of words
410
Number of sentences
95
Average words per sentences
4
Number of syllables
767
Syllables in words
766
Average syllables in words
1.87
Number of words in first three syllables
96
Percentage of word / syllables
23.41
Words not in Dale-Chall easy-word list
176
Words not in Spache easy-word list
126

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
15,783 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
73
Number of source domains
6
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://cdnjs.cloudflare.com/ajax/libs/jquery/1.11.2/jquery.min.js
  • https://cdnjs.cloudflare.com/.. /bootstrap.min.js
  • https://www.mccallums.co.nz/js/owl-carousel.js?1496956860
  • https://www.mccallums.co.nz/.. /jquery.uniform.standalone.js?1482226338
  • https://www.mccallums.co.nz/js/scripts.js?1482226338
List of render blocking css files
  • https://fonts.googleapis.com/css?family=Open+Sans:400,700,600|Ruda|So...
  • https://cdnjs.cloudflare.com/.. /bootstrap.min.css
  • https://www.mccallums.co.nz/css/bootstrap-theme.min.css?1458197569
  • https://cdnjs.cloudflare.com/.. /font-awesome.min.css
  • https://www.mccallums.co.nz/css/owl-carousel.css?1496956860
  • https://www.mccallums.co.nz/css/uniform.default.css?1482226338
  • https://www.mccallums.co.nz/css/style.css?1496956860

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • https://www.mccallums.co.nz/js/owl-carousel.js?1458197571
  • https://www.mccallums.co.nz/js/jquery.uniform.standalone.js?1482226338
  • https://www.mccallums.co.nz/js/bootstrap.min.js?1458197571
  • https://www.mccallums.co.nz/js/scripts.js?1482226338
File size of all javascript files combined
281.95KB
Javascript minifying
You can save 1.7KB (42% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • https://www.mccallums.co.nz/css/bootstrap.min.css?1458197569
  • https://www.mccallums.co.nz/css/bootstrap-theme.min.css?1458197569
  • https://www.mccallums.co.nz/css/owl-carousel.css?1458197569
  • https://www.mccallums.co.nz/css/uniform.default.css?1482226338
  • https://www.mccallums.co.nz/css/style.css?1482226338
File size of all css files combined
253.61KB
CSS minifying
You can save 16.6KB (28% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
28.74KB
Gzip compression
Error! By using Gzip you can save 47.6KB (84% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
60
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://www.mccallums.co.nz/files/images/MC-cal-logo.pngExpiry time is not specified
https://www.mccallums.co.nz/files/images/apparelmaster-logo.jpgExpiry time is not specified
https://www.mccallums.co.nz/.. /life-education-trust-logo.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/linenmaster-logo.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/selector-uniforms-logo.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-1-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-1.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-10-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-10.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-11-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-11.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-12-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-12.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-13-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-13.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-14-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-14.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-15-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-15.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-16-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-16.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-17-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-17.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-2-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-2.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-3-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-3.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-4-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-4.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-5-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-5.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-6-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-6.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-7-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-7.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-8-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-8.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-9-hover.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/slide-thumb-9.jpgExpiry time is not specified
https://www.mccallums.co.nz/files/images/sulny.jpgExpiry time is not specified
https://www.mccallums.co.nz/img/arrow-sidebar-menu.pngExpiry time is not specified
https://www.mccallums.co.nz/img/arrow-slideshow.pngExpiry time is not specified
https://www.mccallums.co.nz/img/bg-content-banner.pngExpiry time is not specified
https://www.mccallums.co.nz/img/bg-content-block.pngExpiry time is not specified
https://www.mccallums.co.nz/img/bg-content-title.pngExpiry time is not specified
https://www.mccallums.co.nz/img/bg-head-button.pngExpiry time is not specified
https://www.mccallums.co.nz/img/bg-sidebar-block.pngExpiry time is not specified
https://www.mccallums.co.nz/img/bg-sidebar-menu.pngExpiry time is not specified
https://www.mccallums.co.nz/img/bg-sidebar-title.pngExpiry time is not specified
https://www.mccallums.co.nz/img/bg-slide-area.pngExpiry time is not specified
https://www.mccallums.co.nz/img/bg-slideshow.pngExpiry time is not specified
https://www.googletagmanager.com/gtm.js?id=GTM-5267L315 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
922.88KB
Image optimisation
You can save 750.7KB (87% compression) by optimising the images below:

 Traffic

Alexa
18150801

 Links

We found a total of 55 different links.
Internal links: 50
External links: 5

External links:

Link text (anchor) Link strength
http://www.apparelmaster.co.nz
http://www.lifeeducation.org.nz
http://www.linenmaster.co.nz
http://www.selectoruniforms.co.nz
Storm IMC

Internal links:

Link text (anchor) Link strength
https://www.mccallums.co.nz
Client Tools
Uniforms
Work Rental
Overalls
Workshirt/Trousers
Protective Clothing
Food Industry
Mats
Towels
Washroom supplies
First Aid Kits
Lockers
Drycleaning
Drycleaning Costs
Drycleaning Wedding Dresses
Drycleaning Curtains
Repairs
Embroidery
Linen
About
Sustainability
Awards/Achievements
News
Case Studies
Contact
https://www.mccallums.co.nz/drycleaning
https://www.mccallums.co.nz/repairs-alterations
https://www.mccallums.co.nz/Washroom-supplies
https://www.mccallums.co.nz/First-Aid-Kits
https://www.mccallums.co.nz/Protective-Clothing
https://www.mccallums.co.nz/Overalls
https://www.mccallums.co.nz/Food-Industry-Specific
https://www.mccallums.co.nz/Workshirt-Trousers
https://www.mccallums.co.nz/Towels
https://www.mccallums.co.nz/Uniforms
https://www.mccallums.co.nz/Curtains
https://www.mccallums.co.nz/Mats
https://www.mccallums.co.nz/Lockers
https://www.mccallums.co.nz/Linen
https://www.mccallums.co.nz/Workplace-rental
https://www.mccallums.co.nz/drycleaning-wedding-dress
https://www.mccallums.co.nz/Embroidery
Update My Products
New client
New employee workwear
Cancellation of uniforms
Cancel/addition other services
Linen ordering
Linen Reject/Return form

 Website security

IP
103.250.233.210
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : Welcome to McCallums., ( 504px from top )
  • H2 : McCallums provide:, ( 829px from top )
  • H2 : Apparelmaster provide:, ( 1203px from top )

 Typos

ccallums.co.nz, mnccallums.co.nz, nccallums.co.nz, mhccallums.co.nz, hccallums.co.nz, mccallums.co.nz, ccallums.co.nz, mjccallums.co.nz, jccallums.co.nz, mkccallums.co.nz, kccallums.co.nz, mlccallums.co.nz, lccallums.co.nz, m ccallums.co.nz, ccallums.co.nz, mcallums.co.nz, mcxcallums.co.nz, mxcallums.co.nz, mcscallums.co.nz, mscallums.co.nz, mccallums.co.nz, mcallums.co.nz, mcdcallums.co.nz, mdcallums.co.nz, mcfcallums.co.nz, mfcallums.co.nz, mcvcallums.co.nz, mvcallums.co.nz, mc callums.co.nz, m callums.co.nz, mcallums.co.nz, mccxallums.co.nz, mcxallums.co.nz, mccsallums.co.nz, mcsallums.co.nz, mccallums.co.nz, mcallums.co.nz, mccdallums.co.nz, mcdallums.co.nz, mccfallums.co.nz, mcfallums.co.nz, mccvallums.co.nz, mcvallums.co.nz, mcc allums.co.nz, mc allums.co.nz, mccllums.co.nz, mccaqllums.co.nz, mccqllums.co.nz, mccawllums.co.nz, mccwllums.co.nz, mccazllums.co.nz, mcczllums.co.nz, mccallums.co.nz, mccllums.co.nz, mccaxllums.co.nz, mccxllums.co.nz, mccasllums.co.nz, mccsllums.co.nz, mccalums.co.nz, mccalplums.co.nz, mccaplums.co.nz, mccalolums.co.nz, mccaolums.co.nz, mccallums.co.nz, mccalums.co.nz, mccalilums.co.nz, mccailums.co.nz, mccalklums.co.nz, mccaklums.co.nz, mccalmlums.co.nz, mccamlums.co.nz, mccal.lums.co.nz, mcca.lums.co.nz, mccalums.co.nz, mccallpums.co.nz, mccalpums.co.nz, mccalloums.co.nz, mccaloums.co.nz, mccallums.co.nz, mccalums.co.nz, mccalliums.co.nz, mccaliums.co.nz, mccallkums.co.nz, mccalkums.co.nz, mccallmums.co.nz, mccalmums.co.nz, mccall.ums.co.nz, mccal.ums.co.nz, mccallms.co.nz, mccalluyms.co.nz, mccallyms.co.nz, mccalluhms.co.nz, mccallhms.co.nz, mccallujms.co.nz, mccalljms.co.nz, mccallukms.co.nz, mccallkms.co.nz, mccalluims.co.nz, mccallims.co.nz, mccallu7ms.co.nz, mccall7ms.co.nz, mccallu8ms.co.nz, mccall8ms.co.nz, mccallus.co.nz, mccallumns.co.nz, mccalluns.co.nz, mccallumhs.co.nz, mccalluhs.co.nz, mccallums.co.nz, mccallus.co.nz, mccallumjs.co.nz, mccallujs.co.nz, mccallumks.co.nz, mccalluks.co.nz, mccallumls.co.nz, mccalluls.co.nz, mccallum s.co.nz, mccallu s.co.nz, mccallum.co.nz, mccallumsq.co.nz, mccallumq.co.nz, mccallumsw.co.nz, mccallumw.co.nz, mccallumse.co.nz, mccallume.co.nz, mccallumsz.co.nz, mccallumz.co.nz, mccallumsx.co.nz, mccallumx.co.nz, mccallumsc.co.nz, mccallumc.co.nz

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